Our Mission: Crafting with Purpose
At FLUIR, we are dedicated to creating garments that embody timeless design, exceptional craftsmanship, and ethical responsibility. Our commitment to sustainability and quality is reflected in every piece we produce, using only the finest materials sourced from producers who prioritize environmental stewardship and fair labor practices.
Materials: The Essence of Quality
Wool
We utilize premium Merino wool, renowned for its softness, breathability, and natural elasticity. Sourced from ethical farms, this wool offers unparalleled comfort and durability, making it ideal for both casual and formal wear.
Cotton
Our cotton is 100% organic, grown without harmful pesticides or synthetic fertilizers. This results in a softer, more breathable fabric that is gentle on the skin and the environment.
Linen
We select high-quality European flax linen, prized for its strength and natural luster. Its breathable and moisture-wicking properties make it perfect for warm climates, offering both comfort and elegance.
Hemp
Our hemp fabric is sustainably cultivated, requiring minimal water and no pesticides. It's a durable, breathable material that softens with each wash, providing a relaxed yet refined aesthetic.
Cashmere
We source Grade A cashmere from ethical producers who ensure the welfare of their goats. This luxurious fiber is incredibly soft, lightweight, and warm, offering a touch of indulgence in every garment.
Twill
Our twill fabrics are woven with precision to create a distinctive diagonal pattern, enhancing the fabric's durability and drape. This versatile weave adds a subtle texture to our designs, suitable for various occasions.
Labeling: Celebrating Uniqueness
We believe that each FLUIR garment is a unique expression of craftsmanship. To honor this, every piece is labeled with its season and individual unit number, such as "FW2025 – 1/200." This practice not only signifies the limited nature of our collections but also connects you to the specific story of your garment, emphasizing its exclusivity and the care invested in its creation.
